Wednesday, December 9, 2009

Nacos and Fresas



So, I am certainly no expert in popular culture here in México, but one of my teachers at the University of Guadalajara sparked my interest in the terms Fresa versus Naco. I think we started talking about it because we were comparing the Private-Catholic-Conservative University I went to last month, to its rival, the Public-Secular-Liberal University in which I am currently enrolled. I guess the best way to categorize this social novelty is to call it a class war. But it is a convoluted one, according to Profesora Mercedes, because not many Mexicans seem to want to admit to which side they're on, Naco or Fresa, and both ends of the spectrum at times secretly admire what the other one has... Maybe if you've ever read Dr. Seuss' The Star Bellied Sneeches, you may be able to get a better idea of what I am trying to say...




....This is according to my teacher, and is roughly translated...

I found this weird, poorly-written article from the Guadalajara Reporter, an Ex-patriate rag here. This is how they compared the two. I will explain the references after...

......
1. Fresas shop in Plaza Galerias whereas nacos can be found in San Juan de Dios.
2. Nacos listen to music such as Norteño band Los Tigres del Norte, compared to North American fresa-influenced groups such as Nikki Clan and Rebelde.
3. Fresa central is any of the city's upmarket malls or nightclubs, where a designer bag and accompanying flip phone are essential attire. For nacos, the working class popular neighborhood of Oblatos is the capital.
4. Whereas pictures of a fresas wedding dress might make their way into society magazines such as the Gente Bien section of El Informador, a naca could well walk down the aisle or celebrate her quinceañera (15th birthday) wearing a red-and-white Chivas inspired dress.

....
So, number one, The Plaza Galerias they're talking about make me feel like I am back in the United States when I go there. They got it all- Haagen Das, Applebees, Diesel, Guess, overpriced sweat-shop apparel... I wouldn't be surprised if I found a Dippin Dots or DDR next time I go to one of those malls. San Juan de Dios, on the other hand, is this place with hundreds of different make-shift stands hawking even cheaper sweat-shop (locally owned sweat shops?) stuff. Like, I would be more likely to find Geudri a baja there, get my bootleg designer sunglasses fix, pick up some teal Mexican vaquero boots, and grab a soggy taco del pastor (mmmmm...) that possibly is also the cozy home to thousands of parasitic amoebas. So, in short, Macys NYC compared to Bargain Barn New Jersey.
Two is easy. "Naco music" has accordions and cowboy calls in it. "Fresa music" has synthesizers and scantily clad hipsters in the music videos. Next.
I have never been to Oblatos, or even heard of it. I'm a foreigner. I usually only go where my guide book or friends tell me to go. Can't help here.
Last, Chivas is the name of the fútbol team here. The fans are obsessed. I thought ALL Mexicans loved soccer, but maybe the Fresas just stay home to watch the game? I don't know. I heard somewhere that the Chivas are the only team in México that is exculsively Mexican. No one plays on their team from outside the country. This fact solidifies my dedication to this team, and may make me a little naquita myself, if it is possible for foreigners to be a part of this social sect.

The article has another little nugget of "wisdom" for the curious
....

One internet jokes site lists a series of differences:

* A fresa with crutches has a sprained leg / A naco with crutches is about to hit someone
* A fresa in fancy dress is going to a fancy dress party / A naco in fancy dress is drunk
* A fresa with a NoteBook laptop is an intellectual / A naco with a NoteBook is a roaming streetseller

....

Genius right?

This isn't necessarily about money either. According to my prof, it is a question of rejection vs acceptance of a Méxican's European and Native roots. A cultural identity crisis.

All of the Naco Fresa talk made me bring up this Mexican-made movie I recently saw, Rudo y Cursi. Its a movie about two brothers from the podunks (Nacos), who get discovered by a talent agent for having amazing soccer skills. They get exported from the countryside of one of the poorest states in Mexico (Vera Cruz) to Distrito Federal, better known to outsiders as Mexico City. There the Naco brothers develop Fresa problems like horrible hair dye jobs, girlfriends who look like barbie dolls, and fierce cocaine/gambling addictions. Gael Garcia Bernal's character makes a music video after he becomes a rich and famous futból player. The video is, to me, the perfect depiction of the clash of identities. Ranchero music mixed with cheerleaders in satin suits! It makes me crack up laughing every time I see it! Oh, and yes, this is a Spanish cover of the ever-famous Cheap Trick's "I Want You to Want Me". This version was a huge hit on the airwaves in México when the movie first came out.

A side note, Profesora Mercedes also noted that in real life, Gael is a Fresa (he is from Guadalajara). His parents were moderately famous artists of some sort (theater I think...). However, he both embraces his Fresa-ness (lives in London, dated Natalie Portman, ect) and rejects it (doesn't wash or cut his hair frequently, wears holy jeans to Fresa weddings, ect). This part of the discussion is what reminded me of the Star Bellied Sneeches (or maybe Los Hijos de la Malinche if you've ever read Octavio Paz).


Whats better? I don't know, probably distancing myself from any one cultural die-hard is best. Do I make much sense explaining something I know very little about? Probably not. Its interesting though.

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